行銷企劃專區

Responsibilities  Developing and executing comprehensive integrated marketing plans to increase awareness, accelerate the sales cycle, grow advocacy, and increase sales in support of sales priorities and revenue goals.  Managing marketing priorities and programs to ensure alignment with broader Marketing and organization launches; ensuring campaigns are being delivered in conjunction with account strategy and business unit objectives.  Leading and creating campaign deliverables with in-house creative team to design communication assets such as print ad, social media assets.  Earning trust and maintaining strong relationships with the KOLs and internal stakeholders.  Developing program and campaign scorecards, tracking results and providing updates; using campaign and pipeline data to identify trends and opportunities. Requirements  Relevant working experience for 3-5 years.  Ability to juggle multiple priorities to meet deadlines in a dynamic environment.  Ability to translate market knowledge and strategy into compelling stories and tools for the sales team.  Ability to present ideas to pitch ideas/strategies and drive alignment.  Enthusiastic about running or cycling is preferred.  Fluent in both Chinese/English is preferred.

·Gathers sales, marketing, internal, customer, carrier, and regulatory requirements and capture in a standardized requirements tool ·Serves in leadership capacity for developing baseline scope and RFI/RFQ responses ·Works with engineering groups throughout Garmin to discuss requirements and compromise as needed ·Effectively generates well written and testable requirements ·Creates system level architecture documentation, perform design and development activities ·Evaluates new technologies as they apply to existing functions ·Participates in project leadership and/or program planning including providing technical input to product development plans and concept documents ·Contributes to advanced technical research on new technologies ·Independently determines general approach and specific solutions to technical problems ·Offers process improvement suggestions and authors new procedures as appropriate ·Plan and develop experimental test programs to verify compliance to all applicable regulations and quality guidelines ·Provides reliable solutions to a wide range of difficult problems using sound problem solving techniques ·Provides technical input to product development plans and concept documents ·Demonstrated strong and effective verbal, written and interpersonal communication skills

[only Vietnamese are allowed to apply for the post] ***Introduction*** At Garmin, we strive to develop innovative high-quality, state-of-the-art products that inspire our customers with a more active lifestyle. Our vision is to become the global leader in every market we serve- Aviation, Outdoor, Marine, Fitness, Automotive and Sports. The foundation of Garmin culture is honesty, integrity, and respect for associates, customers, and business partners. Each associate is fully committed to serving customers and fellow associates through outstanding performance and accomplishing what we say we will do. ***Job Mission*** The Marketing Specialist will develop multi-channel marketing campaigns/ initiatives to meet business objectives. The ideal candidate should have extensive knowledge and practical experience on the marketing tools in consumer electronic industry. ***Job Description*** Responsibility · Develop 360° Go-To-Market strategy for new products. . Increase brand awareness of Garmin as 〝top of mind〝 brand in the local market · · Manage local marketing communication plan in line with global team to support the local business objectives. · Manage PR, social media, media buy & sponsorship opportunities by working with internal team/external agency. · Manage marketing budget for a good mixed for campaigns across multiple channels.

1.參與台灣最大之國際專業健身團隊 2.負責內勤產品介紹；協助客戶參觀內部環境 3.將最新之健身專業資訊傳達客戶 4.高保障底薪，並享有高獎金之制度

1.粉絲網頁維護 2.網頁編輯整理與管理 3.美術編輯 有一定的美學程度者佳

1. 例行通路促銷活動及季度之節慶活動策略規劃執行及銷售分析 2. 促銷活動之預算＆業績目標及費用之編訂、控管及達成策略 3. 通路活動及市場銷售資料庫與數字分析 4. 商品採購端與門市端之行銷計畫溝通協調 5. 新客引流導客活動與舊會員忠誠度方案規劃＆執行 6. 賣場行銷活動之目標設定、內容發想＆策畫，企劃案執行及成效追蹤。 7. 規劃店頭輔銷物，如版型規劃、撰寫標題與文案、DM刊物、店頭陳列執行等 8. 異業合作規劃與洽談 9. 主管交辦事項

國家品質獎由行政院成立頒發迄今已逾1/4世紀，旨在獎勵推行卓越經營有傑出績效者，藉此樹立標竿典範，提升國內整體經管品質水準，引領產業持續創新，追求卓越，進而強化整體產業的國際競爭力，過去25屆計有1288件角逐，僅156件企業、團體及個人獲獎，堪稱我國經營品質管理的最高榮譽。 在這裡，您可以學習與國際接軌零距離的卓越經營評量體系，深訪各行各業不為人知的成功祕訣，期待對服務產業深負熱忱、挖掘潛力企業不遺餘力的您加入我們的行列！ 職務內容 1.政府專案計畫管控(包含標案撰寫、計畫規劃、執行進度掌握及精進改善等)。 2.媒體廣宣及行銷活動辦理(包含網路/平面/戶外媒體廣宣、觀摩參訪及企業交流等)。 3.經管趨勢調研。 4.國家品質獎評選及表揚。 5.主管臨時交辦事項。 前述工作均包含定期/不定期之報告撰寫與簡報製作等

工作內容 1. 產品推廣，拓展市場。 2. 線上網站之推廣。 3. 熟練使用各式網路社交聊天工具，具有一定的文字以及語言的溝通、協調能力。 4. 熟悉文書系統及具備基本電腦操作知識。 5. 完整教育訓練。 6. 無經驗可培訓。 7. 保障底薪，高業績獎金。 8. 辦公室作業，無需風吹日曬雨淋。 9.協助主管交辦事項。

1. Manage acquisition and digital alliances from product perspectives 2. New customer onboarding management 3. Develop and execute digital marketing strategy to acquire new accounts 4. Look for innovative digital solutions based on emerging technologies 5. Manage and implement media and optimization strategy 6. Establish marketing campaigns including promotion and product positioning 7. Responsible to streamline acquisition process for both offline and online channels and deliver excellent customer experience 8. Program tracking and budget/expense management. 9. Need to co-work with cross-functional teams as sales, marketing, risk management, operation, region, etc. to deliver the best performance 10. Manage the team to deliver high-performance, provide leadership and development for team members

工作內容 1. 行銷活動企劃與執行 (1) 策劃年度行銷計畫 (2) 門巿活動發想、企劃案撰寫與活動執行 (3) 社群活動發想、企劃案撰寫與活動執行 (4) 新品命名及新品販售活動企劃 (5) 各項行銷活動執行成效追蹤、活動結案報告製作、數據分析等 (6) 社群媒體行銷話題操作(FB、LINE@、IG等...) 2. 文宣、刊物及商品之文案相關發想 3. 商拍及商品影片拍攝製作 4. 異業合作洽談 5. 品牌及行銷相關系統維護 6. 會員經營 7. 公司形象、品牌形象推廣 (1) 品牌推廣計畫 (2) 媒體曝光 (3) 社群媒體的經營及品牌話題操作(FB、LINE@、IG等...) (4) 公關及媒體經營 (5) 企業形象影片 8. 品牌市場調查，了解業界動態 9. 規劃門店形象陳列計畫 10. 加盟展視覺規劃與執行 11. 撰寫該職務之各項工作指導手冊 12. 其他主管交辦事項

1. Cards Product P&L and key business drivers management, including new account acquisition growth & market share penetration. 2. Manage all applicable Cards product with full business view from Product growth, revenue growth, portfolio growth, expense management and customer activation/loyalty/retention. 3. Review and formulate and execute product strategies to grow market share & enhance profitability of all applicable Cards portfolio. 4. Deliver differentiated value propositions, keeping ahead of the competition, and aligning to global/regional guidelines & framework. Adopting global standards that enable local empowerment. 5. Drive quality TTD acquisition, working closely with the sales channels/ platforms 6. Explore and evaluate and implement new & alternative acquisition marketing strategies to get new leads cost-effectively. 7. Own the customer journey from initial engagement through to product/account cessation 8. Explore and realize (where applicable) product feature/process improvement. 9. Manage/Drive execution of product programs/ campaigns, working closely with Marketing, E-business, Legal, Compliance & Decision Management 10. Deliver client excellence, achieving leadership in top down NPS for the applicable segment and rNPS & overall cards segment NPS 11. Run business in control with laws, regulations and our own policies to protect the brand and the franchise Work with Sales Team to ensure strong acquisition of the individuals and also drive healthy spend and active rate.

1. P&L responsibilities for an industry leading (Gartner leader quadrant) Analytics and BI platform 2. Identify prospects for an exclusive, high-valued data analytics product (English version only) 3. Engage and manage business prospects and channel partners for consultative sales activities Requirement: 5–8 years in Data Analytics / IT solution & System (Consulting) sales experience in Manufacturing or IT industry in Taiwan Skill: Communication: Deliver oral and written communications in ENGLISH & MANDARIN that are impactful and persuasive with their intended audience. Customer & Partnership: Strong contact/network in the industry and experience working with technical partners to implement/deploy solutions Business Focus: The ideal candidate will have to experience client-direct sales, and be highly successful at running consultative sales processes in large, complex prospect organizations Effective business acumen: excellent understanding of business models and competitive positioning; also understand how business operates, including role of structure, systems, and processes; can speak in business language when applying professional expertise. Business development: Utilize solutions-oriented, systematic approach to selling, leverage mastery of sales best practices and The Company’s sales methodology. Education: Bachelor‘s degree or global equivalent in an IT, business or sales related field.

1. 建立電商部門工作流程，管理產品上架及營運，負責電商業績目標達成 2. 電商平台產品銷售策略組織規劃及執行能力 3. 行銷策略擬定, 行銷製作物規劃與執行,社群媒體經營管理 4. 透過市場/消費者/競品分析，提出電子商務市場及通路平台經營策略規劃

我們歡迎所有對自己的專業能力有信心且願意學習、交流的人才，加入我們，一同成長！ 【團隊小確幸】 • 每月團隊聚餐（主管贊助） • 零食區 • Nespresso 咖啡機 • 纖維可樂暢飲 【工作內容】 以媒體採買與成效分析為主，整合行銷企劃為輔 1. 廣告投放與文案撰寫、素材規劃 2. 其他媒體合作與洽談（包含網紅/ 部落客...等媒體) 3. 廣告成效與網站數據分析（Google Analytics / Facebook Analytics) 4. 規劃與執行 O2O 行銷企劃，透過各種非付費媒體宣傳與曝光。 5. 完成主管交辦事項。

1.分析及收集市場訊息及發展趨勢。 2.提供產品研究及開發方向。 3.對相關產品及製程進行了解。 3.主管交辦任務。

1.放款國內外競品與市場動態掌控暨行銷策略擬定 2.放款行銷計劃研擬、執行與持續改善方案，包含放款產品廣宣規劃、關鍵字等外部媒體投放、DM、簡訊、EDM等推廣活動；人員&非人員接點整合行銷 3.房貸數位發展暨線上申貸流程。

1. 電子商務營運：產品上下架、平台維護優化、網站活動企劃執行 2. 負責相關商品上下架與內容撰寫 3. 庫存管理、訂單、銷量回報、網站客服 4. 負責規劃網路內容、行銷活動後續成效追蹤、改善 5. 具3年以上平台經驗者尤佳(MOMO、Yahoo等) 6. 能獨立作業、個性積極、抗壓性高、善於溝通，團隊合作、有問題分析與解決能力

品牌名為橙漾夯生活 (ORG Life) 主要工作內容如下: 1. 蝦皮、露天、樂天、奇摩、摩天等平台之問題回覆 2. 協助網拍之商品上下架維護、協助相關出貨包裝 3. 接聽客服電話，協助訂單相關諮詢／退換貨處理 4. 需接待自取客人、喜接觸人群且有互動 4. 需細心、肯學習、肯吃苦，對網購或行銷有高度熱忱者，有機會轉儲備幹部 5. 具SEO、網路行銷、社群基礎概念或經驗者佳 相關福利： ◆獎金福利 1.加班費 2.三節獎金/禮品 3.全勤獎金 4.績效季獎金 5.數位課程/教育訓練 ◆休假福利 1.週休二日、國定假日(紅字) 2.特休/年假 ◆娛樂福利 1.員工聚餐 2.員工購物優惠 3.員工旅遊 以下相關經歷條件者優先錄取 熟悉直播、Excel ※【電子商務】繁瑣細項很多要處理，會面對各式各樣的客人，適合有心想朝電子商務發展，要有耐心、高EQ、心思細膩、思緒清楚者，應徵前請詳細考慮。 公司為新創立4年之新公司，專營居家生活之電子商務，我們是一群充滿活力的熱血俏年，歡迎勇敢對未來挑戰自我的您一起加入ORG LIFE團隊！

1. 作為銷售專員，你會帶領客人使用Gogoro產品並為客人創造屬於他的生活型態。 2. 你是銷售及滿足客戶需求的推動者，對於和客戶及團隊間互動發揮你的影響力。 3. 同時你會積極拓展商圈，讓更多人可以透過你認識並使用Gogoro產品，進而塑立屬於你的品牌形 象。 4. 你會將前來門市探究Gogoro的客戶，將他們的好奇心轉化成改變選擇的關鍵，促使客人決定擁有 Gogoro產品，協助顧客為自己增添新的生活型態，同時邀請他成為改變世界的種子。 5. 此外，在你的工作中，能夠達到甚至超越自己設定的工作目標與表現，讓你與你的團隊追求卓越。

商品規劃:整合品類商品資源,提供商品包裝與促案規劃。 行銷整合:串接數位通路資源整體規劃。 目標管理:業績達成及獲利損益掌握,商品策略報告產出。 成效追蹤:業績成效追蹤,依每日業績調整商品與行銷操作。